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July 25, 2008

Slate's The Big Money Lands American Express and Infiniti as First Advertisers

Thebigmoney American Express and Infiniti have signed on as the first advertisers of The Big Money, a new website scheduled for a September launch.   The business-focused property from Washington Post.Newsweek Interactive (WPNI)'s Slate Group will cater to Slate Group's educated, affluent audience.  Digitas and OMD are the respective interactive agencies for American Express and Infiniti.

Posted at 03:31 PM in Advertising |

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